MacTay Consulting is the leading management consulting firm in Nigeria, providing HR Consulting, Learning & Development Solutions, Outsourcing, and Contact Centre Solutions.
We are recruiting to fill the position below:
Job Title: Marketing Manager
Location: Ikoyi, Lagos
Employment Type: Full-time
Reports to: General Manager
Sector: Cosmetics
Responsibilities
- Researching, evaluating and optimizing marketing and sales strategies.
- Analyzing market trends and preparing forecasts.
- Generating new business leads.
- Increasing brand awareness and market share.
- Continually being abreast of marketing strategies and trends.
- Establish positioning, identify target audiences and develop marketing plans with specific objectives across different channels and segments.
- Co-ordinating marketing strategies with other relevant departments within the organization.
- Developing and managing Skin by the Company’s marketing budget.
- Lead the execution of marketing programs from start to finish, leveraging internal and external support and driving collaboration.
- Working with the creative team, develop creative briefs and guide creative direction to meet all advertising and public facing communication including prints, digital and video assets.
- Managing Skin by the Company’s marketing department staff.
- Gather customer and market insights to inform outreach strategies, increase customer conversion, and generate more qualified leads.
- Present ideas and final deliverables to internal and external team and communicate with senior management about proposed marketing programs, strategies and budgets.
- Setting weekly and monthly targets for all team members and monitoring and ensuring the actualization of each person’s targets.
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis and optimize accordingly.
- Creating and managing a customer database.
- Coming up with strategies to identify and escalate counterfeit products in the market.
- Preparing and presenting weekly, monthly, quarterly and annual reports to senior management
Job Reqiurements
Education / Experience:
- Candidates should possess a Master’s Degree / Bachelor’s Degree / HND qualification.
- Minimum of 5 years work experience.
Competencies:
- Proven experience developing relevant and strategic marketing plans and campaigns.
- Strong project management, multitasking and decision-making skills.
- Metrics driven marketing mind with an eye for creativity.
- Proficiency with online marketing and social media strategy.
- Willingness and ability to travel.
- Intimate understanding of traditional and emerging marketing strategies and channels.
- Ability to think creatively and innovatively.
- Budget management skills and proficiency.
- Analytical skill to forecast and identify trends and challenges.
Skills:
Hard Skills:
- Intermediate knowledge in the use of Ms. Office Suite
- Creative writing skills
- Negotiation Skills
- Digital Marketing
- Social Media
- SEO- Basic
- Email marketing
- Technological proficiencies
- Presentation skills
- Stellar people management
- High level employee management
- Ability to come up with creative content for marketing purposes
Soft Skills:
- Empathy
- Flexibility
- Excellent communication skills
- Proactive
- Adaptable
- Sense of urgency
- Organizational skills.
Salary
N300,000 monthly.
Application Closing Date
29th December, 2022.
Method of Application
Interested and qualified candidates should send their CV to: kamaldeen.adebayo@mactay.com using the Job Title as the subject of the mail.
